City of Oak Creek
The City of Oak Creek wanted to refresh the suburban-rural identity they’ve had since ’55. To keep our work authentic, Savage researched Oak Creek by speaking to business leaders and residents. The insight helped shape visual elements of the brand – such as a bold outer circle to represent the strength of the community.
Savage told the real Oak Creek story and the response was remarkable! “Our city is building for the future,” said the Mayor of Oak Creek. “Now we have the brand identity to reflect that.”